The Secret of Story Telling You Should Use in Your Blog

December 26th, 2010 |

Author: admin

I like to talk about this subject because I recently came across a book, The Story Factor by Annette Simmons. It is one of many great books are worth mentioning.

Why is it so? It is because I found that having a story in a blog post very interesting when it connects to blog topic. It communicates to your readers very well. It has just the purpose you need.

It makes your readers remember the story well and does not need them to work harder to memorize it. They can retell the story vividly. They remember it longer because it made a mark to your brain. It seems so real to them. It is like the story teller was in their shoes and in the same time period.

You can use a story to make them take action, and persuade them to join your idea. It can be a motivational tool that persuades them to make a donation for a good cause. But the question is how a story does that.

It has a power that hooks them through getting inside of their brain. Then it would connect with them in the level of humanity. It expresses how they feel after reading story the first time. If it is a great story, then it would grab their attention through a great bait. What is a great bait you asked?

The great bait is a frame of view in such a way that it is like their story. It is like the situation they are having. And the story would bring the solution to problem or whatever it wants the reader like them to do. It can be a lesson they want to follow and take action afterward. Or it can make them pause to think wisely before making a wise decision or taking an action. It brings the emotion on top of the feeling it may have.

You may say that it is a hypnotic method that the story teller employs. It may be true because it is so powerful if the story contains the concrete picture. Why you include a story in your blog, you wondered?

Education

First of all, your goal is to educate your readers. A story does just that. They can learn from the story. They know when to apply what they learned to their real life situation. The lesson is just another option they can have.

On top of that, a story can influence people to take action in its own way. It can persuade your readers to buy your product. This can happen after you show them the social proof, testimonial as your story.

Entertainment

Entertainment is another key you want them to stay and come back in the future because they learn something from you while having fun at the same time. It makes the blog more pleasant to read and interesting to find out while learning a new topic or tips. A story can make them happy to make a conversation with you.

Last but not least, as a blogger you must learn how to create a great story to tell them or you just have a blog with no readership.

Remember a story can influence your readers in such way that you can not control the outcome. Until then, use your story telling technique as much as you can in your blog and hopefully you would increase your readership quickly.

Buy this book, The Story Factor by Annette Simmons to learn more about the power of story telling.