Internet Marketing the Simple Way

Blog’s success means differently from one blogger to another. You may count a number of comments as success, but some bloggers would think about how much money they make as their blog’s success.  For some, it could be traffic and other may consider the subscribers as their success.  Here are a few measures that some bloggers use to measure how their blogs are doing.

Traffic: Different bloggers seem to have preferences for different aspects of traffic.  Also different tools would provide different result.  The most popular traffic measurement is Alexa toolbar that provides the related links, traffic rankings and more.

Unique visitors: Unique visitors means to count the number of people who visit your blog.   However, it is not accurate as it sounds because there is no way to actually know who is visiting your blog with confidence.  Also you never know if you have readers who choose to read your content in feed form rather than view your blog in their web browser.

Page views: Page views means the number of pages read in a web browser.  Majority of bloggers would like to know how many page views they have on each day and a monthly basis.  To see how popular and successful blog you have, you need to know which blog post is gaining the most attention.  It means how many page views you get on that post.

Hits: Hits are the count of the number of requests sent for a file to the server.  Even though it sounds useful, it is unhelpful because every request for any file is counted.  Here is why.  If you have a page containing 2 images, one request for that page is counted as three hits.

Subscribers: Counting subscribers is a good indicator how popular blog you have because those are the people who want to read your content long term.  They are definitely your loyal readers.  And there are two kinds of subscribers: RSS subscribers and email subscribers.

There you have some measures to determine how a blog’s success is considered.  The traffic, unique visitors, page views, hits, and subscribers are taking time to gain and effort and the success would not happen overnight.

What do you think?

I love to hear your thoughts.  Please leave your comment below!

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