Internet Marketing the Simple Way

If you have some money to spend as an internet marketer, you may want to buy aged domain for your internet business.  It can be used for your affiliate marketing purpose or other advantages, such passing link to other sites.  The aged domain can speed up your Google page rank in terms of a specific keyword because Google trusts the old sites with page ranking and gives more credit to them than the brand new sites.  Searching for an aged domain takes time and dedication.  To make sure you get what you pay for and don’t get scammed by scammers, you must do you due diligence.  Here are the 5 points to follow: 

1-Check the drop

Check the domain to make sure there is no more than one drop.  A drop means it falls off registry.   Go to http://whois.domaintools.com/  to check see if it has drops.  One drop is O.K., but two or more is too risky. 

2-Is that real page rank (PR)?

Here is what you do to find out if it is a real PR or not.  Go to Google.com and type the following into the search box.
info:yourdomain.com .  And hit enter key.  Make sure they have the same domain name in the search box as the name in the search box.  If the result is different, then you have a fake PR.

3-Do the inner pages have any PR?

To check to see if the domain has inner pages with PR, go to Google and type the following in the search box.  site:yourdomainname.com.

4- Check the backlinks

To see if the domain has any backlinks,  go to seo spyglass to check back link.  You NEEDS TO HAVE 2 OR MORE EQUAL BACKLINKS in order to be acceptable.  One backlink is not good enough.

5-feedback score

If you buy an aged domain from Digital Point, you should look at the feedback score of the seller and make sure it is at least 10 or better. 

Tip: Other than that you need to build a relation ship with the broker  who is selling domain as their business.  You can have a privilege to look at the domains before they go to market place such as Flippa.

Some people even go further.  They want to check the domain to make sure it does not show a red flag by Google Adsense.  You can use the Google  adsense preview tool  to do that.

Where to buy them?

You can go to Digital Point forum, Godaddy, Namepros, ebay,and Warrior Forum.

Aged Domain:  Seller side

If you are a seller, you may have to prepare to show data and information about your site.  Here is some vital information you need to show the prospects:

1. How much a site worth?
2. Traffic stat
3. How much is the monthly revenue?
4. How much work to maintain traffic and income? And what kinds of tasks are required on a daily basis
5. What is Alexa ranking on your site?
6. How much do you have to spend to run/maintain the site?
7. What other assets do the sites have?
8. What does it come with the site?  Like the theme or members if it is a membership site, customer base?
9. Tell your prospect about the content of your site if it is unique?
10. Any special software needed for the site and whether licenses are transferable
11. Server costs
12. Age of Site
13. Key Audience
14. Reason for Selling -Some buyers or site where you are flipping your site might ask for this.

Aged Domain: Buyer side

1. Check Site on Google
2. Check Site Estimate
3. Uniqueness of Domain name
4. Traffic – Must come from diverse areas.
5. Page Rank – Not Less than pr3 is more advisable.
6. Alexa Ranking
7. Monthly Revenue
8. You need Escrow.com account for transferring cash for buying a site.

Website Assessment Tools

1. Seocentro.com- for the Page Rank of the site
2. Alexa.com- for ranking
3. Seomoz.org/linkscape – to verify how many unique domain is pointing to the site
4. Semrush.com – shows the list of keywords that the site ranks for in Google.
5. Pick the above keyword and run it on Google keyword research to get an idea of the profitability.
6. Way Back Machine

Internet Archive: Wayback Machine – tells you how a site looks like in the past.

Best practice to monetize a site:

1. Adsense
2. Premium Advertising/Text Link Ads
3. Affiliate program
4. Optimizing the site for search engine

Special Note

Here is important note about buying aged domain that you may want to take into consideration.  It is more advanced SEO type of things because you must know how to maintain the page ranking by doing backlinking to the domains.  On top of that, each of these domains needs to be set up on separate C class Ip addresses so you’re going to need to buy SEO specialized hosting such as SEO Hosting from Hostgator.
Once you’ve got your hosting set up you’ll want to throw up a WordPress blog on each of these domains. Add some relevant articles with backlinks pointing to your money site and BOOM watch your sites skyrocket to the top.

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